MIES (Switzerland) – Filipino food chain Chooks-to-Go was appointed as Global Partner for the FIBA 3x3 World Tour, the most prestigious competition of the 3x3 professional circuit.
“It is our great pleasure to announce Chooks-to-Go as our new FIBA 3x3 World Tour Global Partner, host of two FIBA 3x3 World Tour events per year and related qualifiers” FIBA 3x3 Managing Director Alex Sanchez said. “This is another step in a great collaboration, which saw Chooks-to-Go manage successful 3x3 competitions for the last couple of years. We can’t wait to host more events and grow the discipline in the Philippines, a country which has been so passionate about 3x3.”
The Philippines have previously hosted two successful FIBA 3x3 World Tour events in 2014 and 2015, and the FIBA 3x3 World Cup in 2018. The new partnership with Chooks-to-Go includes the organization of two FIBA 3x3 World Tour Masters, in Manila and Cebu on May 28-29 and October 1-2 respectively.
“We are very excited to become a FIBA 3x3 World Tour Global Partner,” Chooks-to-Go President Ronald Mascariñas said. “We know the Filipino fans are extremely enthusiastic about 3x3 and the chance for the country to go from the streets to the Olympics. Bringing the World Tour back to the Philippines for the first time in seven years is our first contribution to this nationwide goal.”
The FIBA 3x3 World Tour will start with the Utsunomiya Opener on May 14-15, feature a record 13 events this year and will culminate with the Abu Dhabi Final on December 9-10, 2022.
Exciting, urban and innovative, 3x3 is inspired by several forms of streetball played worldwide and is considered the world’s number one urban team sport. Steered by FIBA, games see two teams of three players face off on a basketball half-court.
It was played successfully for the first time in international competition at the 2010 Youth Olympic Games in Singapore and since then has benefited from the launch of a yearly professional circuit for men and women (World Tour and Women’s Series respectively) and national-team competitions.
3x3 made its Olympic debut at the Tokyo 2020 Games.
Wilson is the Global Ball Partner. Wilson is also the Apparel Partner, Maurice Lacroix the Official Timekeeper and Chooks-to-Go the Global Partner of the FIBA 3x3 World Tour 2022.
FIBA 3x3 events are played on Enlio floors with Wilson balls, Schelde backstops, Bodet shot-clocks and the Magic Sky canopy system.
For further information about 3x3, visit fiba3x3.basketball, FIBA 3x3 accounts on Douyin, Facebook, Instagram, Sina Weibo, Tencent, TikTok, Twitch, Twitter, Youku and YouTube or contact firstname.lastname@example.org.